Proptech firm Reloy raises Rs 7.2 cr from investors to grow business

HDFC Capital-backed proptech firm Reloy, which helps realtors in generating referral sales, has raised Rs 7.2 crore from investors to expand its business. In a pre-series A2 funding round, Reloy (earlier known as Loyalie) said all the existing investors participated along with new investors like BlueLotus VC and Dream Green Capital. The investment will be used to fuel the company's growth and expansion plans, the company said. In February last year, the company had raised Rs 5.9 crore from investors, taking the total external funding to over Rs 13 crore. "India is now the world's most populated nation with only the 7th largest land mass. We need our builders to create the largest cities the world has ever seen. It's time we empowered good builders with our referrals," Reloy founder and CEO Akhil Saraf said. "Our solution streamlines the post-purchase journey that homeowners have with builders and rewards them with benefits across ancillary requirements of home interiors and home .

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