Housing.com sees 4-fold jump in monthly traffic from pre-Covid level: CEO

Proptech firm Housing.com has seen a four-fold jump in monthly traffic on its website to over 20 million compared to pre-COVID level on demand revival and fast adoption of digital tools in the realty sector, its CEO Dhruv Agarwala said. Housing.com, owned by Australia's REA Group and US-based News Corp, is one of the leading real estate classified portals in India. REA India runs three portals --Housing.com, PropTiger and Makaan.com. In an interview with PTI, REA India CEO Dhruv Agarwala also attributed the growth in traffic in the past three years to investments made in branding, advertising and marketing activities. A surge in traffic on Housing.com has helped in a sharp rise in the overall revenue of REA India during the 2021-22 fiscal (July-June) and the current financial year, he said. Agarwala projected that losses of REA India will start coming down from the 2023-24 fiscal starting July. Turnover of REA India rose 92 per cent during the 2021-22 fiscal to nearly Rs 300 cror

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